Introducing ThinkGEO: Bringing Clarity to AI Search and GEO Visibility

AI search is evolving at a pace traditional analytics can’t match. Platforms like AI Overviews, Perplexity, Gemini and Copilot are reshaping how people discover information, and they rely on signals that go far beyond classic rankings. Mentions, citations and contextual visibility now play a major role in how authority is formed online.

For many brands, this shift has created a visibility gap. Existing tools were never designed to measure how AI models interpret and reference content. That gap is exactly why we created ThinkGEO.

What is ThinkGEO?

ThinkGEO is our new GEO and AI tracking product built to bring clarity to a rapidly changing landscape. It provides a more accurate view of how brands appear across AI technologies and how those appearances influence organic performance.

Instead of relying on assumptions or incomplete data, ThinkGEO shows where a brand is being referenced, how often and in what context. It captures visibility across leading AI platforms, helping brands understand how AI systems interpret their presence online.

Why ThinkGEO Matters

The real value of ThinkGEO lies in the transparency it provides. Brands can finally see the mentions, links, key phrases and keywords that AI systems associate with them. This insight makes it easier to understand how AI-driven discovery shapes user journeys and where opportunities exist to strengthen authority.

For many businesses, this is the first time they’ve had a clear view of how AI models talk about them. It’s also the foundation for building a strategy that aligns with the way AI search is evolving.

Two Formats, Built for Different Needs

ThinkGEO is available in two formats, giving brands the flexibility to choose the level of support that suits their goals.

• Expert-led GEO support, where our team analyses the data in depth, interprets emerging trends and provides clear strategic recommendations

• Visibility-only reporting, designed for brands that want straightforward, accurate tracking without the consultancy layer

Both options give clients the clarity they need to make informed decisions, whether they want hands-on guidance or a transparent view of their AI visibility.

A Step Forward for Honest, Accurate Reporting

ThinkGEO is built on the principles that have always guided ThinkEngine: honesty, accuracy and better reporting. As AI continues to reshape digital discovery, brands need tools that reflect the reality of how search is changing. ThinkGEO is our answer to that need.

It marks an important step forward in how we support clients, giving them the insight required to navigate this new era with confidence. And as AI platforms continue to evolve, ThinkGEO will evolve with them, ensuring brands always have a clear view of where they stand.

Looking Ahead

ThinkGEO is only the beginning. Over the coming months, we’ll continue expanding its capabilities, exploring new data sources and refining how we measure AI-driven visibility. Our goal is simple. We want to give brands the clarity they need to understand how AI sees them and the tools to act on that insight.

If you’d like to learn more about ThinkGEO or see how it could support your brand, our team is always here to help.

Watch our Managing Director, Ben Michaelis introduce ThinkGEO in his own words:

Get in touch